amplify your brand.

We get people talking. 
Richett Media propels inspiring brands into the spotlight while generating more visibility, credibility & profitability.

WHAT WE DO

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grand opening & launch pr

Opening a new location or launching a product? Our signature PR Launch campaign is for brands that want to make an impact and generate results, quickly!

We take pride in introducing inspiring brands to the West Michigan market. Some of our national and regional launches include Dave & Buster's, Create & Craft TV, Atwater Beer, and Grand Circus. 

inbound marketing + content creation

Ready to attract your target audience, generate leads, and turn occasional customers into loyal fans? Our inbound marketing in combination with our proven PR strategies generate compounding results (and revenue). 
 

 

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media training

Practice makes perfect - if you have the right coach.

Richett Media helps you find your voice within your company and provides expert training so your leaders are prepared for any media situation. 



 

WHO WE ARE

At Richett Media, we're a passionate, witty group of media geeks, storytellers, and West Michigan fans, who feel fortunate to work with clients and industries that excite us. We're small but we're mighty.

When you hire Richett Media, you're gaining an extension of your marketing team and a personalized experience and hustle factor you won't find with larger firms.

EMILY RICHETT- FOUNDER, LEAD PUBLICIST Emily founded Richett Media in 2012, after a career as a news reporter in a top 40 media market, where she shared more than 6,000 stories about inspiring entrepreneurs, businesses, and nonprofit organizations. Emily's experience includes working with national brands like Walmart, Chrysler and Create & Craft Television. She is a columnist for Inc.com and video contributor for Entrepreneur Magazine, and frequently represents clients for media appearances locally and throughout the US. More information on her training programs and speaking can be found at emilyrichett.com.

EMILY RICHETT- FOUNDER, LEAD PUBLICIST

Emily founded Richett Media in 2012, after a career as a news reporter in a top 40 media market, where she shared more than 6,000 stories about inspiring entrepreneurs, businesses, and nonprofit organizations. Emily's experience includes working with national brands like Walmart, Chrysler and Create & Craft Television. She is a columnist for Inc.com and video contributor for Entrepreneur Magazine, and frequently represents clients for media appearances locally and throughout the US. More information on her training programs and speaking can be found at emilyrichett.com.

AUSTIN LANGLOIS- CONSUMER PR MANAGER Austin Langlois has garnered highly sought press coverage for clients in a variety of outlets, from Forbes and Inc. to Buzzfeed and Men's Fitness. He previously worked on the global corporate and executive communications team at Amway, a $9.5 billion health/wellness, beauty and home product company. There, he served as a speechwriter for the company's chief leadership and led a variety of global communications projects. Austin received his bachelor's degree from Grand Valley State University and is pursing his master's degree in public relations and corporate communications from Georgetown University.

AUSTIN LANGLOIS- CONSUMER PR MANAGER

Austin Langlois has garnered highly sought press coverage for clients in a variety of outlets, from Forbes and Inc. to Buzzfeed and Men's Fitness. He previously worked on the global corporate and executive communications team at Amway, a $9.5 billion health/wellness, beauty and home product company. There, he served as a speechwriter for the company's chief leadership and led a variety of global communications projects. Austin received his bachelor's degree from Grand Valley State University and is pursing his master's degree in public relations and corporate communications from Georgetown University.

KATRINA DANKO - PUBLIC RELATIONS ASSOCIATE Katrina earned a bachelor's degree in business administration and marketing at Aquinas College. Originally an "East Sider" like most of the RM crew, Katrina decided to make West Michigan home. When she's not busy crafting media pitches, managing client editorial content, or writing articles, you'll find her supporting her favorite local businesses and artists, trying new recipes, and discovering places to add to her travel wishlist.

KATRINA DANKO - PUBLIC RELATIONS ASSOCIATE

Katrina earned a bachelor's degree in business administration and marketing at Aquinas College. Originally an "East Sider" like most of the RM crew, Katrina decided to make West Michigan home. When she's not busy crafting media pitches, managing client editorial content, or writing articles, you'll find her supporting her favorite local businesses and artists, trying new recipes, and discovering places to add to her travel wishlist.

BREE GIRARD- CONTENT SPECIALIST Bree joined Richett Media after getting her professional start at companies like Start Garden, Steelcase, and Grand Valley State University. Writing, video production, and photography are just a few of her magical content skills. Bree infuses her passion for storytelling and service in every piece of content she creates. She is an avid reader, coffee-guzzler, NPR lover, dog-person, and local farmer's market dweller.

BREE GIRARD- CONTENT SPECIALIST

Bree joined Richett Media after getting her professional start at companies like Start Garden, Steelcase, and Grand Valley State University. Writing, video production, and photography are just a few of her magical content skills. Bree infuses her passion for storytelling and service in every piece of content she creates. She is an avid reader, coffee-guzzler, NPR lover, dog-person, and local farmer's market dweller.

BRIAN EDWARDS- STRATEGIC PARTNER Brian is the founder of Engine, RM's web design and branding partner. He is a serial entrepreneur, business journalist, and veteran marketing/PR executive. Over the past 30 years, he has helped companies launch new products and services, raise capital and manage through mergers, turnarounds and crisis situations. His business writing credits include The Chicago Tribune, where he was a long time columnist and reporter, The New York Times, The Flint Journal, Ann Arbor News, and MiBiz, which he owns. Brian also co-founded a large Michigan-based PR firm that still bears his name, Lambert, Edwards & Associates in 1998.

BRIAN EDWARDS- STRATEGIC PARTNER

Brian is the founder of Engine, RM's web design and branding partner. He is a serial entrepreneur, business journalist, and veteran marketing/PR executive. Over the past 30 years, he has helped companies launch new products and services, raise capital and manage through mergers, turnarounds and crisis situations. His business writing credits include The Chicago Tribune, where he was a long time columnist and reporter, The New York Times, The Flint Journal, Ann Arbor News, and MiBiz, which he owns. Brian also co-founded a large Michigan-based PR firm that still bears his name, Lambert, Edwards & Associates in 1998.

SARAH POLEGA- DIGITAL MARKETING ASSOCIATE Sarah brings her skillset and passions in professional writing, social media management, and event planning to RM lifestyle brands. She enjoys playing ultimate frisbee, cheering on the Spartans, and reading up on digital trends.

SARAH POLEGA- DIGITAL MARKETING ASSOCIATE

Sarah brings her skillset and passions in professional writing, social media management, and event planning to RM lifestyle brands. She enjoys playing ultimate frisbee, cheering on the Spartans, and reading up on digital trends.

Upcoming EVENTS

WHAT we're up to